Durable and affordable: AGM Mobile launches M5 Android™ phone for £89.99 in the UK

  • The feature phone offers a keypad and a touchscreen as well as simple smartphone functions.
  • It is dust-, water- and shockproof and has an ultra-long-life battery.
  • 4G LTE and Wi-Fi keeps you connected.


London, UK, 30 March 2020 – AGM Mobile, a leading durable smartphone brand, announces the UK launch of the M5 – an affordable Android™ mobile phone with keypad, touchscreen and simplified smartphone functions. 

Available at www.agmmobile.co.uk, the feature phone comes at the small price of £89.99 but with a big list of specifications. 

The stylish but ultra-strong device with its high value looks is designed as a traditional feature phone with an easy to use keypad and a 2.8” QVGA display with touchscreen. Offering protection in the harshest of conditions, it has a rugged shell with IP68 – meaning it is water- and dust-proof – and MIL-STD-810G certification to ensure that the phone is shockproof. This makes the phone a perfect companion for people looking for a pocket-sized alternative to standard smartphones. 

This dual SIM phone is very easy to use thanks to a simplified and super-light Android™ operating system, capable of running basic apps on lower-power hardware. This allows the AGM M5 to draw very little energy so the 2500 mAh removable, ultra-long-life battery can last for days. 

On the inside, the phone hums with a Quad core Qualcomm® processor, coupled with 1 GB of RAM and 8 GB of storage to make it run smoothly. It keeps users connected with a high-speed 4G LTE modem. 

WhatsApp, Skype and Facebook are pre-installed, with simplified functions due to the limited screen size. In addition, there is a front and rear camera, a high lumen LED torch and a built-in FM antenna ensures users can enjoy music anywhere. 

The AGM M5 weights 180 grams and measures 155 x 63.4 x 16.4 mm.

Robert Pryke, CEO of AGM Mobile Europe commented: “Our new AGM M5 is the perfect combination of both feature phone ease of use and smartphone functionality. The size makes it easy to handle and an ideal companion for those not needing the full range of smartphone applications.” 


 ### ENDS ###


Editor’s notes:


For more information, please contact:



About AGM Mobile 

AGM was established in 2008 by a passionate team of innovators. The company’s vision has always been to create handsets that wouldn’t just be communication devices, but also practical stylish assistants coupled with great design. AGM mobile phones are built to withstand not only the toughest of environments, but also the everyday hazards users face including water, dust or accidental damage.

In 2011 AGM produced the world’s first rugged and waterproof smartphone based on the Android™ OS. Since then, AGM's ongoing investment in micro-innovations has delivered constant improvements to its range of devices, propelling AGM to the number one position in the Chinese rugged phone market. In 2019, AGM Mobile launched in Europe, offering its phones via agmmobile.co.uk.

All of the handsets are based on both the IP68 and MIL-STD outdoor standards, however, in the search for constant improvement we have also developed our own standard called OEPT (Outdoor Environments Performance Test). This approach means that AGM continues to offer our customers the very best in rugged smartphones. All AGM smartphones are built using Qualcomm® processors and are waterproof, dustproof and shockproof.